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Visual / Brand Identity Designer – Logo & Style Guide Development

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Job Summary

SysTechCare Support is seeking a highly creative and detail-oriented Visual / Brand Identity Designer to lead the development of brand assets including logos, color palettes, typography, and comprehensive style guides. The ideal candidate will possess a deep understanding of brand strategy and visual storytelling, with the ability to translate abstract concepts into compelling brand visuals. This is a remote opportunity, ideal for designers with a flair for building memorable brand identities from the ground up for digital-first companies.

Key Responsibilities

  • Conceptualize, design, and refine logos and visual brand elements aligned with client objectives.

  • Develop and deliver detailed brand style guides including usage rules for colors, fonts, patterns, imagery, and tone.

  • Collaborate with marketing, product, and web design teams to ensure consistent brand application across platforms.

  • Conduct competitor analysis and research to position the brand uniquely in the market.

  • Present design concepts and rationale clearly to stakeholders and clients.

  • Revise designs based on feedback while maintaining design integrity.

  • Ensure all deliverables meet high-quality standards, are production-ready, and adaptable for both print and digital media.

Required Skills and Qualifications

  • Bachelors degree in Graphic Design, Visual Communication, Branding, or a related field (or equivalent experience).

  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, or similar tools.

  • Strong portfolio showcasing branding projects, particularly logo design and style guide documentation.

  • Excellent typography, layout, and color theory knowledge.

  • Strong conceptual and strategic thinking with attention to visual detail.

  • Excellent communication and presentation skills.

Experience

  • Minimum of 2–5 years of professional experience in brand identity design or visual communication.

  • Prior agency or freelance branding experience is a plus.

  • Experience in building multi-format assets for both web and print is preferred.

Working Hours

  • Flexible remote work schedule.

  • Core collaboration hours: 10 AM – 6 PM IST, Monday to Friday.

  • Occasional project-based weekend availability may be required.

Knowledge, Skills, and Abilities

  • In-depth knowledge of branding principles, creative process workflows, and visual storytelling.

  • Ability to manage multiple projects and deadlines simultaneously.

  • Comfortable working independently and within collaborative, cross-functional teams.

  • Strong time management and prioritization skills.

  • A proactive mindset and a passion for creativity and innovation.

Benefits

  • Fully remote position with flexible working arrangements.

  • Competitive compensation based on experience and deliverables.

  • Opportunity to work with international clients across various industries.

  • Access to premium design tools and platforms.

  • A supportive and creative work culture that values innovation and growth.

  • Portfolio-building opportunity with end-to-end brand development projects.

Why Join SysTechCare Support?

At SysTechCare Support, we believe in empowering creativity and fostering design talent. You will have the freedom to explore your artistic direction while playing a pivotal role in shaping the visual identities of emerging startups and global clients. Whether you are looking to strengthen your design portfolio or take ownership of meaningful brand work, you will thrive in our dynamic, remote-first team environment.

How to Apply

Ready to design iconic brands? Submit your updated CV, portfolio (PDF or link), and a brief cover letter highlighting your experience in brand identity development to us with the subject line: Application – Visual / Brand Identity Designer.

Applications will be reviewed on a rolling basis. Only shortlisted candidates will be contacted.

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