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CRO Specialist | DTC E-commerce | 100% Remote EU

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At Foxelli, we’re building more than e-commerce brands - we’re building a tribe of thoughtful humans: AI enthusiasts, curious builders, and ambitious minds who care about doing meaningful work together. Ten years in, our D2C brands reach millions and generate over $20M annually. Our focus stays simple: create products customers love and a team that actually enjoys building them.

If you love to learn, experiment, think boldly, make decisions, and build things that matter - you’ll feel at home with us.

 

WHY JOIN FOXELLI?

Foxelli is a place for people who think deeply, learn quickly, automate repetitive work, enjoy spending time together, and build things that matter. We work hard, joke often, and don’t take ourselves too seriously.

If you’re excited about AI, eager to learn, and want to create work that genuinely means something with people who care, you’ll feel right at home with us - no matter where you are in your career.

 

THE ROLE

We are looking for a CRO Specialist to own and grow conversion performance across one to two e-commerce brands. This role focuses on running structured experiments, improving conversion rate, increasing AOV, and driving overall profitability. You will lead optimization efforts while working with a dedicated team of designers, developers, and web designers who support execution.

 

RESPONSIBILITIES

  • Own conversion rate optimization for 1–2 e-commerce brands

  • Plan, prioritize, and run split tests across key pages and funnels

  • Drive continuous improvement in conversion rate, AOV, and overall profitability

  • Analyze user behavior, funnel data, and test results to identify opportunities

  • Build clear test hypotheses and maintain a structured testing roadmap

  • Work closely with designers, developers, and web designers to execute tests

  • Monitor experiment performance and turn insights into next actions

  • Share learnings and recommendations with stakeholders

 

SKILLS & EXPERIENCE

  • Proven experience running A/B or split tests in e-commerce

  • Strong understanding of CRO metrics, AOV, and profitability drivers

  • Comfortable working with data, analytics, and experiment results

  • Experience collaborating with design and development teams

  • Ability to take ownership and make decisions based on performance outcomes

  • Strong communication skills and clear thinking

 

THE RECRUITMENT PROCESS

  1. Apply - A simple form that helps us know who’s stepping into our world.

  2. Ribbon AI Interview - Ribbon is a short, guided video step that helps us understand your thinking style in a calm, private space

  3. Test task - A short test task to give you an idea of the real challenges you'd work with in the position.

  4. Interview - A conversation with your manager to feel the work chemistry, get to know each other, and explore what we could build together

 

FIXED SERVICE FEE

2,000 - 3,000 euros after taxes depending on your skills, competencies, and experience.

  • We’re open to discussing your expectations based on your skills, competencies, and experience.

 

PERKS & BENEFITS

  • Full flexibility with your schedule in a fully remote setting, while Apploye ensures transparency and fairness.

  • Complimentary gym memberships and company-sponsored outdoor adventures for your strength and to keep your physical well-being in check.

  • A personal development budget is at your disposal for your personal and professional growth to ensure you keep growing continuously.

  • Generous paid time off, including parental leave and vacation days, to recharge and rejuvenate and ensure you’re well-rested.

  • A budget for your home office setup so you’re comfortable working how you like and where you like.

  • Strong company culture and a network of unique individuals that celebrate you.

 

ELIGIBILITY & LOCATION REQUIREMENTS

❕This role is 100% remote.

  • Our tribe works primarily in the Eastern European Time Zone (EET - UTC+2/UTC+3). We also use Revolut for payments, so we are open to hiring candidates in countries where Revolut payments are supported.

  • For full-time roles, we ask that you’re available for at least 5 hours during typical EET working hours - it keeps collaboration smooth and communication easy.

  • (This doesn’t apply to part-time roles.)

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

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4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

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Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...