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SEO Content Writer

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Job Responsibilities:

  • Research and write clear, accurate, and engaging content on topics related to trading education, financial training, platforms, and market insights.
  • Understand and address user intent for every piece of content, for example:
  • Informational intent: explain concepts, strategies, and market movements.
  • Transactional or commercial intent: guide users toward EBC products, tools, or services in a natural and ethical way.
  • Plan and create strong article structures that are easy to scan and read, using clear headings, subheadings, bullet points, and logical flow.
  • Optimize content for search engines without sacrificing readability or accuracy, including:
Keyword research and mapping.
  • On page optimization (titles, meta descriptions, headings, internal links, anchor text).
  • Produce content that aligns with our editorial guidelines and supports our long term content strategy.
  • Support the creation of a structured knowledge base and educational resource centre for users at different skill levels, from beginners to advanced traders.
  • Collaborate with marketing, product, and design teams so that content supports broader business goals such as visibility, credibility, lead generation, and user engagement.
|• Ensure all content is fact checked, compliant with any relevant financial communication standards, and up to date with market conditions.
  • Perform any tasks assigned by superior.
Qualifications:
  • Strong writing skills with excellent command of English grammar, style, and tone; as well as well-versed in Chinese too.
  • Proven experience in SEO content writing or technical writing, ideally in finance, fintech, trading, or related industries.
  • Ability to simplify complex financial or technical topics into clear, user friendly content.
  • Strong understanding of user intent and search intent, and the ability to create content that directly answers users’ questions.
  • Solid research and analytical skills, including the ability to:
-Use credible sources and data to support content. -Interpret charts, reports, and market information.
  • Good understanding of on page SEO best practices.
  • Expert at identifying and writing for different types of user intent such as informational, commercial, and transactional.
  • Self-motivated, detail oriented, and able to manage multiple writing tasks within set deadlines.
Job Types: Full-time, Permanent Pay: RM5,000.00 - RM7,000.00 per month

Work Location: In person

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